If you want to stay overnight in a Napa Valley hotel, expect to pay more. The average 2013 room rate for a hotel room here rose to $245.32 per night, a 7.1 % increase over 2012’s rate of $229.02. The average occupancy rate also rose to 72.6 percent, a 3.7 percent increase over 2012 average occupancy rate of 70%. These statistics according to PKF Consulting USA.
Napa County room rates are the second highest in Northern California. The highest average room rate was in the Monterey/Carmel area. Such rooms cost an average of $282.98 a night in 2013.
The average daily room rate at a Sonoma County hotel rose just 2.5 percent in 2013. However, revenue per available room rose 12.3 percent year over year in Sonoma County.
The least expensive Northern California room rates were found in the Central Valley section of the region, where rooms cost an average of $79.27 a night, and “other” Northern California hotels, which charged $77.46 a night.
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