You are about ready to put your home up for sale, have selected a local professional agent and as all sellers want the best price in the time frame that works for you. What do you think is one of the best ways to market your your home? The simple answers is great photos.
According to research from the National Association of Realtors (NAR), 98% of home buyers who searched for a home online said photos were among the most useful features of real-estate websites. One other little know fact about having your listing on Realtor.com, NAR’s website which has by far the most listings nationwide, exhibits listings with 25 photos before all others with a lesser amount.
Listings that include photos get 61 percent more views than listings without photos, according to research conducted by Redfin. Also, the first few photos you include on a listing are the most important and should include a photo of the exterior, main living area, kitchen, master bedroom and bathroom, and another attractive feature in the home.
Here are a few things you should consider when photographing your home.
- Adding at least one photo to a residential real estate listing can up the final sale price by 3.9 percent.
- Photos are already fairly established in listings, with roughly 85 percent of online listings including photos. A study on photos in real estate by Florida International University’s Hollo School of Real Estate found that the type of photo also matters.
- Buyers typically look at five or six photos before making a determination whether to continue looking. To get buyers to stay on the listing, sellers are advised to do the following:
- Remove large pieces of furniture: Clearing a room of large furniture can make a home seem more spacious.
- Remember the front door: Sellers should pay special attention to the entrance to the house; pressure clean the sidewalk, plant some flowers, and trim the landscaping.
- Look for details: Photographers often recommend shooting form the corner of a room with a wide-angle zoom lens to show a room at its largest.
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